Winner of the Overall Case Award 2014 _x005F_x000D_
The Case Centre best selling case 2013 - 2017_x005F_x000D_
This book will be essential reading for sales and pricing specialists as well as business strategists, in both research and practice...
Winner of the Overall Case Award 2014 _x005F_x000D_
The Case Centre best selling case 2013 - 2017_x005F_x000D_
This book will be essential reading for sales and pricing specialists as well as business strategists, in both research and practice...