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Advanced Theory and Practice in Sport Marketing

Advanced Theory and Practice in Sport Marketing
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Advanced Theory and Practice in Sport Marketing
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Effective marketing is essential for any successful sport organization, from the international to the local. Now in a fully revised and updated third edition, this is still the only text to introduce key theory and best practice at an advanced level. It is essential reading for any upper-level undergraduate or postgraduate sport marketing course.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2017-12-19
  • Language: English
  • Number of Pages: 380
  • Edition: 3
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.70kg
  • SKU: Stock
  • ISBN: 9781138061583
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹3,083.74
    ₹3,854.68
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