Tourism (Ashgate)

This book brings together cutting edge research and applications of social media and related technologies, their uses by consumers and businesses in travel, tourism and hospitality. The first section addresses topical issues related to how social media influence the operations and strategies of tour..

Much of the existing literature seeks to make sense of tourism based on singular approaches such as visuality, identity, mobility, performance and globalised consumption. What is missing, however, is an overarching framework within which these valuable approaches can be located. This book offers one..