The Early Advertising Scene (RLE Marketing)

Advertising for Account Holders (RLE Marketing)

-20 %

The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media func..

₹2,643.10 ₹3,303.88

Industrial Advertising Copy (RLE Marketing)

-20 %

This book provides a detailed explanation of the basic principles that underlie the writing of industrial advertising copy, written at a time of treme..

₹2,643.10 ₹3,303.88

Masters of Advertising Copy (RLE Marketing)

-20 %

This book collects together pieces by significant figures in American advertising, including George L. Dyer, who at the time of his death left almost ..

₹2,643.10 ₹3,303.88

The Advertising Agency (RLE Marketing)

-20 %

This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and opera..

₹2,643.10 ₹3,303.88