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The Evolution of Integrated Marketing Communications

The Evolution of Integrated Marketing Communications
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The Evolution of Integrated Marketing Communications
This book identifies and discusses the changes that integrated marketing communication (IMC) has meant to the marketplace, how they have occurred and what they mean for all types of marketers around the world._x005F_x000D_ This book was published as a special issue of the Journal of Marketing Communications.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2011-04-28
  • Language: English
  • Number of Pages: 144
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.41kg
  • SKU: Stock
  • ISBN: 9780415668927
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹8,445.60
    ₹10,557.00
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