Menu
Your Cart
20% OFF on all RAPS Category books Shop now

Managing Service Firms

Managing Service Firms
-20 %
Managing Service Firms
Based on a conceptual analysis of marketing texts and a case study of a service firm that utilizes innovative approaches to managing organizations, this book presents a critical examination of marketing as a managerial practice.

Write a review

Please login or register to review
  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2015-03-04
  • Language: English
  • Number of Pages: 198
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.30kg
  • SKU: Stock
  • ISBN: 9781138864122
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹3,524.38
    ₹4,405.48
    Tags: ,
    Notification Module
    This is the sticky Notification module. You can use it for any sticky messages such as cookie notices or special promotions, etc.