This collection discusses the main conceptual and practical issues which have framed the academic analysis of communication and media policies in Euro..
This collection discusses the main conceptual and practical issues which have framed the academic analysis of communication and media policies in Euro..
This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behav..
The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The..
Media Management: A Casebook Approach highlights critical skills and responsibilities for managers in today’s media organizations. Using media-based c..
This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in traditional and..