Menu
Your Cart
20% OFF on all RAPS Category books Shop now

Marketing Information

Marketing Information
-20 %
Marketing Information
Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. This extensive guide serves as a strategic bibliography—covering over 200 printed books and serials, subscription databases, and free Web sites—and reveals practical tips and techniques for using these sources. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This valuable resource will help experienced researchers and librarians with limited business and marketing familiarity as well as experts and others involved in marketing who have limited research know-how.

Write a review

Please login or register to review
  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2004-10-14
  • Language: English
  • Number of Pages: 368
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.77kg
  • SKU: Stock
  • ISBN: 9780789021120
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹4,038.46
    ₹5,048.08
    Tags: ,
    Notification Module
    This is the sticky Notification module. You can use it for any sticky messages such as cookie notices or special promotions, etc.