Creative Problem Solving for Managers

This textbook introduces ideas, skills and models to help students understanding how creative thinking can aid problem-solving.The latest edition of this well-regarded book brings the story up to date whilst retaining popular features such as case studies and case histories together with extensive diagrams, examples and thought-provoking questions. New to this edition are sections on thinking styles and types, creativity and its role in innovation, implementation, and software aids to creativity.