Helps to develop the essential Internet presence needed for promotion, sales, and distribution. This title provides instructions on how to set up a website, as well as how to use the Internet to promote you or your client, and the website.
Organised in an accessible A-Z format and fully cross-referenced throughout, this book is a comprehensive guide to the terminology commonly used in th..
Anyone managing an artist’s career needs to be well-versed and have a savvy understanding of the moving parts of the music business. You’ll learn how ..
With an example-driven, hands-on approach, New Channels of Music Distribution offers a practical, comprehensive study of the music industry’s evolving..
Provides an insight into the live music and touring industry. This guide offers the technical aspects of gigging and touring. It contains examples and..
In today’s fast-moving music industry, what does it take to build a life-long career? Understanding the Music Business offers students a concise yet c..
Designed to show the music industry’s transition from a traditional business model to a more entrepreneurial, "do it yourself" model, Monetizing Enter..
Introduction to the Music Industry: An Entrepreneurial Approach, Second Edition is an introductory textbook that offers a fresh perspective in one of ..
Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed._x005F_x000D_
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