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Go Figure! New Directions in Advertising Rhetoric

Go Figure! New Directions in Advertising Rhetoric
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Go Figure! New Directions in Advertising Rhetoric
Rhetorical scholarship has found rich source material in the disciplines of advertising, communications research, and consumer behavior. Advertising, considered as a kind of communication, is distinguished by its focus on causing action. This volume assembles fresh perspectives on this topic. It also provides a view of the advertising rhetoric.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2007-12-15
  • Language: English
  • Number of Pages: 336
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.62kg
  • SKU: Stock
  • ISBN: 9780765618016
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹11,750.40
    ₹14,687.99
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