Building on the rapidly developing interest in guru theory and management fashions, this book introduces the idea of scriptive reading to readers of management.
Is marketing coming to an end? The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the..
This book provides a focused collection of readings to support and encourage wider consideration of alternative ways of thinking about management and ..
Emphasizing 'difference' as something to be managed can cause organizations to institute the 'problem of difference', so that attempts to remove inequ..
This book extends critical realism by showing how it has been applied to topics in critical management studies, accountancy, marketing, health care ma..
This fascinating book argues for a new way of looking at the world and at human systems, companies or (Western) society as a whole. Well-researched an..
Building on the success of the first edition, Huczynski identifies the essential ingredients of popular management ideas and brings his analysis of gu..
This book brings together international research on sexual orientation and draws out its implications for lesbian, gay, bisexual, trans and heterosexu..
The book offers a critical survey of the most important contributions to managerial marketing discourse from the earliest twentieth century onwards, a..
This book presents a structured approach to consumer research , showing how a simple framework that embodies the rewards and costs associated with con..
This international collection explores how science fiction can enrich studies of organization. The papers assembled draw upon perspectives from acros..
This book focuses on ‘the dark side’ of emotional labour, exploring the work that is emotionally disturbing, wearying, deeply upsetting and sometimes ..
Imagining Business addresses the question of how we visualise organizations and their activities as an important aspect of managerial work, focusing o..