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The Trans-Oceanic Marketing Channel

The Trans-Oceanic Marketing Channel
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The Trans-Oceanic Marketing Channel
This book applies “marketing channel” analysis to Africa's export agriculture and examines the opportunities, problems, and policies of the various channel members. You'll find a fresh and long-run view of export agriculture that is not entrapped in the current pessimism about downward trends in sub-Saharan Africa. The Trans-Oceanic Marketing Channel will open your eyes to vertical, ocean-straddling links between actors, particularly the exporters and importers.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2016-10-17
  • Language: English
  • Number of Pages: 296
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.55kg
  • SKU: Stock
  • ISBN: 9781138990142
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹2,789.98
    ₹3,487.48
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