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The Marketing Manual

The Marketing Manual
-20 %
The Marketing Manual
A step-by-step guide to solving your marketing problem. It includes questions, practical examples and mini-case studies that demonstrate how to prepare your marketing plan. It addresses the 3 fundamental questions facing the business planner: Where are we now? Where do we want to go? How do we get there?

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2017-07-28
  • Language: English
  • Number of Pages: 288
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.53kg
  • SKU: Stock
  • ISBN: 9781138440999
Taylor & Francis Taylor & Francis
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