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Consumer Research

Consumer Research
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Consumer Research
This book is a collection of cutting-edge essays by leading exponents of consumer research from Europe and America. Topics covered include: marketing in cyberspace, poststructuralism in marketing, semiotics and marketing and much more.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 1997-12-18
  • Language: English
  • Number of Pages: 424
  • Edition: 1
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: 9780415156844
  • Weight: 0.84kg
  • SKU: 9780415156844
  • ISBN: 9780415156844
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