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Resourcing the Start-Up Business
Drawing on the most up-to-date and most relevant research, this concise textbook provides students and academics of entrepreneurship with a practical guide to acquiring the appropriate resources in order to start a new firm. Focusing on those resources, skills, capabilities and learning required by any entrepreneur in the process of starting a new business, this text provides the expert advice needed to avoid becoming another ‘failed business’ statistic.
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